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Dr. Enuf Offers Aspartame Free Drinks

(Johnson City, TN) Tri-City Beverage’s popular Diet Dr. Enuf and Diet Herbal Dr. Enuf beverages are now available aspartame free.

“A lot of consumers are concerned with their health and are counting their carbohydrate intake,” says Vice President of Regional Sales Greg Lyon. “Our diet drinks are not only vitamin-enriched and free of carbohydrates but they are now also free from aspartame. Consumers can enjoy the Dr. Enuf Flavor they love without calories or carbohydrates.”

Both Diet Dr. Enuf and Diet Herbal Dr. Enuf have changed the sweetener used from aspartame to sucralose, most widely known as Splenda.

Sucralose was approved by the Food and Drug Administration in 1998 and is used in a large variety of foods and beverages. Sucralose is made from sugar but has no calories because it is not metabolized. It is also suitable for diabetic consumers. The American Diabetes Association recommendations say, “Scientific evidence has shown that the use of sucralose as part of the meal plan does not impair blood glucose control in individuals with type 1 or type 2 diabetes.”

“Brands such as Cheerwine that have made the switch from aspartame to sucralose drinks have already experienced increased sales,” says Vice President of Local Sales Patrick Sturgill. “That tells us that there is a demand out there for drinks that are aspartame free.”

Sucralose has gained popularity because it does not have the aftertaste that other sweeteners possess.

“We conducted a lot of surveys and targeted a lot of loyal diet drinkers,” said Lyon. “The market tests on the sucralose products produced favorable results. In many instances, customers stated that the drinks tasted sweeter. We are thrilled to be offering a product that maintains the flavor integrity and rich traditions of Dr. Enuf.”

Dr. Enuf is a registered product of Tri-City Beverage. Tri-City Beverage Corporation is a privately owned and operated business based in Johnson City, Tennessee. For additional information on Tri-City Beverage visit their website at http://www.drenuf.com/or call 423-928-2541.

New Packaging Expands Regional Favorite

Tri-City Beverage Adds Plastic Bottle to Dr. Enuf Brand
(Johnson City, TN) Tri-City Beverage has introduced new packaging to expand its product offering availability. Dr. Enuf, the company’s vitamin-enriched, lemon-lime drink and cherry-flavored herbal drinks are now available in 16-ounce plastic bottles for the first time in company history.

The new packaging will enable the company to expand its channels of distribution through the use of vending machines and penetrate new areas where glass containers are prohibited.

“We have found that in the regional and local markets we could expand our growth by being able to place our products in vending machines,” says Vice president of Regional Sales Greg Lyon. “Our distribution had been limited to convenience stores, grocery stores and other retail locations. With the added convenience of vending machines, we can distribute our products almost anywhere. Numerous vending machines have already been placed throughout the Tri-Cities.”

Dr Enuf in glass bottles also restricted where the products could be sold and distributed.

“The plastic container will enable us to provide Dr. Enuf where bottles are not allowed such as pools, schools and in manufacturing plants,” said Patrick Sturgill, Vice President of Local Sales. “Sporting events, community centers and other locations where numerous Dr Enuf customers visited could not get their favorite drinks. Now they will be able to enjoy their favorite Dr. Enuf drink in a plastic bottle at their favorite events.”

Dr. Enuf is a registered product of Tri-City Beverage. Tri-City Beverage Corporation is a privately owned and operated business based in Johnson City, Tennessee. For additional information on Tri-City Beverage visit their website at http://www.drenuf.com/or call 423-928-2541.

Dr. Enuf Announces NEW Diet Herbal Dr. Enuf

Dr. Enuf Announces NEW Diet Herbal Dr. Enuf

New Diet Herbal Dr. Enuf adds ginseng and guarana to Dr. Enuf’s original formula of B-vitamins and pure cane sugar – now with fewer calories! These potent herbs from Asia and the Amazon give the original energy booster a kick in the pants. This new drink not only has the power of the dragon and the strength of the anaconda – it also has a great cherry flavor. Unlike those other herbal energy drinks, Herbal Dr. Enuf actually tastes good.

Keep your eye out today for this new and electric product from Tri-City Beverage!

Dr. Enuf Introduces High Energy Herbs to Pump Up Profits

Herbal Dr. Enuf includes Ginseng, Guarana
JOHNSON CITY, Tenn. — The best tasting energy drink on the market has a new family member. Herbal Dr. Enuf, with its combination of ginseng, guarana and cherry flavor, joins Dr. Enuf and Diet Dr. Enuf on store shelves.

According to studies by the Mayo Clinic, Ginseng fights fatigue, helps with concentration, and boosts the immune system — all things the Ancient Chinese have known for years. It also increases resistance to the effects of stress and improves circulation and mental functioning, while reducing the risk of cancer.

The second new herb is Guarana. This native herb from the Amazon has the same chemical composition as caffeine, and produces similar actions. Guarana is acknowledged to increase mental alertness, fight fatigue, and to increase stamina and physical endurance.

Dr. Enuf, on the market since 1949, is a lemon-lime soft drink rich in B vitamins and potassium iodide. The combination of vitamins, caffeine and pure sugar make Dr. Enuf the first energy drink on the market.

“We are incredibly excited to now include herbs in Dr. Enuf,” said Charles Gordon Jr., president of Tri-City Beverage. “Our goal has always been to provide premium quality, great tasting drinks, and now, we’ve accomplished the feat again with Herbal Dr. Enuf. It is top notch in quality, taste, and it’s healthy! Truly one of a kind.”

As well as providing herbs, vitamins, and minerals to the energizing Dr. Enuf carbonated beverage, they are adding the taste as well. A touch of cherry flavor is in the new Herbal Dr. Enuf to further enhance the beverage drinking experience.

“If you’re looking for an energy drink with a great cherry taste, you want Herbal Dr. Enuf, ” Gordon said. “Energy drinks have always been summertime favorites. With all the vitamins of Dr. Enuf and the added punch of ginseng and guarana, Herbal Dr. Enuf is the high octane of energy drinks.”

In addition to the benefits of ginseng and guarana, you’ll also get all the traditional benefits associated with the original Dr. Enuf.

Vitamins are found in Dr. Enuf, both Thiamine and Niacin are B vitamins, which are usually found in foods such as sunflower seeds, pecans, roast pork, peanuts, raw oysters, asparagus and beef liver. Dr. Enuf also has plenty of Potassium Iodide, which is found in bananas, dried apricots, avocados, flounder, lima beans, black-eyed peas, oranges, seedless raisins and dates.

Since 1949, Tri-City Beverage Corporation has bottled Dr. Enuf and distributed it locally in East Tennessee. This healthy beverage is now available in fifteen states.

Here’s a brief summary of the recommended daily requirements found in a 12.68-ounce Dr. Enuf, along with the benefits of each:

o Thiamine (B1) — 260 percent daily requirement
Thiamine (B1) is beneficial in treating fatigue, apathy, moodiness and irritability. It also promotes normal metabolism and digestion.

o Niacin (B3) — 90 percent daily requirement
Along with fatigue, Niacin is beneficial in treating skin disorders (particularly on parts exposed to the sun), diarrhea and premenstrual cramps. It is essential to providing energy to the body and in maintaining healthy skin.

o Potassium Iodide — 120 percent daily requirement
Helping to keep your electrolyte count up, which is essential during and after exercise, Potassium Iodide has long been associated with preventing muscle cramps. It also helps with muscle weakness, fatigue and loss of appetite.

Buy Tri-City Beverage Products online! DrEnuf.com launches new E-commerce capability.

Popular demand asked for it so we built it! DrEnuf.com now offers an online store to sell their Dr. Enuf, Diet Dr. Enuf, Herbal Dr. Enuf, Gordon’s Cream Soda, and Charlie O’s drinks online.

You can now purchase cases of the popular drinks online via a secure e-commerce system designed by the Gotricities Network (gotricities.net).

Your order will be shipped promptly and you can enjoy the famous Tri-City Beverage products from anywhere in the country before you know it!

Dr. Enuf Announces new Herbal Dr. Enuf

New Herbal Dr. Enuf adds ginseng and guarana to Dr. Enuf’s original formula of B-vitamins and pure cane sugar. New Herbal Dr. Enuf adds ginseng and guarana to Dr. Enuf’s original formula of B-vitamins and pure cane sugar. These potent herbs from Asia and the Amazon give the original energy booster a kick in the pants. This new drink not only has the power of the dragon and the strength of the anaconda – it also has a great cherry flavor. Unlike those other herbal energy drinks, Herbal Dr. Enuf actually tastes good.

Keep your eye out today for this new and electric product from Tri-City Beverage!

Quench your thirst, save lives

Dr. Enuf, Lauré join forces to raise fund for purchase of thermal imaging cameras for Johnson City Fire Department JOHNSON CITY- When the Johnson City Fire department made a plea to the community for help, two local businesses were the first to volunteer.

Both Natural Springs Water Group, LLC, the bottler of Lauré Pristine Spring Water, and Tri-City Beverage Corp., bottler of Dr. Enuf, announced today that the companies will donate a portion of total beverage sales to the Thermal Imaging Fund. The fund was organized by the Johnson City Professional Firefighters Association to raise money to purchase three CairnsVIPER™ thermal imaging cameras. The cameras retail for about $16,500 each.

Each company will donate $1 per case of its beverage sold in Johnson City stores from today until May 20. Both beverages are available at convenience and grocery stores throughout Johnson City as well as both Wal-Mart and K-Mart.

Thermal-imaging cameras allow firefighters to see through the blaze to locate persons trapped inside the structure. Without the assistance of the cameras, firefighters are left to crawling through the flames on hands and knees, searching for those who’ve succumbed to the smoke and heat or are unable to yell for help.

“when I heard that the fire department wanted to purchase a thermal imaging camera that could save thousands of lives each year, I knew that Natural Springs Water Group needed to lend a hand,” said Bill Lizzio, vice president of the bottling company. If we can purchase just one camera and it saves just one life, it will al be more than worth it.”

In addition to allowing firefighters to find those trapped in burning buildings, the cameras also aid in the location of “hot spots” that can cause a seemingly extinguished blaze to re-ignite. The camera also pivots 180 degrees so that firefighters can, for example, peer around walls, under beds or up a chimney. The cameras can come in handy during water rescues too.

“As a father, I know that personally, I want my fire department to have the equipment necessary to rescue my child, or any child for that matter,” said Patrick Sturgill, a sales manager for Tri-City Beverage Corp. “We’re more than happy to help out and encourage our customers to get behind this very worthy cause.”

Anyone interested in making a donation directly to this fundraising effort can do so by sending a check to: Thermal Imaging Fund, Johnson City professional Firefighters association, PO Box 4540 CRS, Johnson City, TN 37602.